In order to comply with federal guidelines regarding unsubscribing to CAN-SPAM Web Services has added a new unsubscribe feature. Simply add the following link in your skins or your email message, the important thing is the variable “{UNSUBSCRIBE_URL}”:
Unsubscribe
When the email is distributed and a user clicks on the “unsubscribe” link they will be removed from the groups that the email was distributed to (as long as those groups have the subscription process enabled on the General tab for that group). In Email+ and Ecards there is a new tab called “Unsubscribers”. Anyone that unsubcribes directly from the email will be listed on this tab.
To test this new feature I would recommend creating a group with only yourself in it. Add the link above to a skin or directly into the message of an email. Send the email and click the unsubscribe link. After you have unsubscribed check the “Unsubscribers” link in your email in Email+.
For more information on the CAN-SPAM Act please see the Compliance Guide:
http://business.ftc.gov/documents/bus61-can-spam-act-compliance-guide-business