Illinois Water Resources Center—Undergraduate Hourly: Student Assistant – Social Media Intern
The Prairie Research Institute and the Illinois Water Resources Center, a multidisciplinary research institute at the University of Illinois, is seeking a motivated, resourceful, and tech-savvy undergraduate student to join our team.
Social Media Intern
Responsibilities:
- Utilize a social media campaign calendar (via AirTable or another agreed platform) for various social media campaigns to increase brand awareness and engagement.
- Brainstorm and research ideas for original content that resonates with our target audience.
- Assist in developing engaging content, including but not limited to newsletters, infographics, videos, and press releases, for distribution on social media, traditional news outlets, and our organization’s website.
- Work collaboratively to respond to comments and direct messages on social media platforms in a timely and professional manner.
- Write engaging social media captions that reflect the company's brand voice and values.
- Develop new strategies for increasing social media engagement and follower growth.
- Ensure brand messaging and visuals are consistent across all social media platforms.
- Assist with evaluating, updating, and adding content to the Illinois Water Resources Center social media accounts.
Desired qualifications:
- Strong understanding of social media platforms and their respective audiences (e.g., Facebook, Instagram, LinkedIn).
- Creative thinking and problem-solving abilities.
- Ability to work independently and collaboratively in a fast-paced environment.
- Proficiency in graphic design is a plus.
- Familiarity with social media analytics tools and metrics.
- Prior experience with social media management or marketing is preferred but not required.
- Understand internet and social media marketing best practices.
- Experience with design platforms, including, but not limited to, Adobe Creative Suite (Illustrator, InDesign, Photoshop).
- Excellent proofreading and editing skills; strong attention to detail.
- Knowledge of basic social SEO.
- Adhere to Illinois Water Resources Center branding and style guidelines.
- Excellent communication and organizational skills.
- Ability to communicate with supervisors clearly and concisely on project status.
Currently enrolled in an undergraduate program (e.g., Graphic Design, Marketing, Communications, Public Relations).
Wages for the successful candidate(s) will be commensurate with experience no less than $15/hour. The candidate will be expected to work a minimum of 10 hours per week during standard business hours (M-F, 8 am to 5 pm), but scheduling is otherwise flexible and will accommodate the student’s class schedule and U of I holidays and breaks. This will be a remote work position until remote work needs change.
To apply, send your resume, a short cover letter, and an original writing and/or design sample no later than November 1, 2024, to Amy Weckle (aweckle@illinois.edu).