(from Faculty Focus). Using Social Media to Retain Contact with Students in the Shift to Online Education. COVID-19 has upended normal social connections that develop between students and professors. We are missing the connections that develop through casual interactions in office hours, pre-class discussions, post-class questions, and any other in-person interaction. These social connections are important for student retention, academic development, diversity, and inclusion. As we thoughtfully shift our courses online, we must also strategically consider how to best replicate or innovate to develop social connections. The purposeful use of social media presents a great opportunity for educators to connect with their students and recreate some of the social connections that are lost due to online education, while also providing new ways of developing connections. We present 10 tips for using social media to maintain and develop social connections.