As part of a series on creating conditions for student success, there was a student panel addressing a group of faculty about their experiences thus far at Berkeley. The students talked about their favorite classes, what made them so valuable, and what their professors had done to engage them so effectively in learning. When one faculty member brought up the topic of office hours, the students became relatively silent. When asked how many on the panel had gone to office hours, none raised their hand. It was surprising in some ways to hear about so many transformative experiences that all centered around student-faculty interaction, yet an opportunity like office hours was not being capitalized upon. Why not? Heading into a new semester is a good time to give some consideration to how you can increase the use and effectiveness of your office hours - for your students, and for you.