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  • Crowd size matters because it communicates the level of support for a cause

    Oct 16, 2015 10:00 am by Wall Street JournalIllinois in the News
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    Wall Street Journal (Oct. 16) - “It’s one thing to say you have a mailing list of so many,” said Clark McPhail, sociologist and crowd expert at Illinois. “It’s another thing to have a demonstrable public manifestation of support for your particular issue.”