blog postsConsumers see more risk than reward, fear privacy breaches in online adsJan 19, 2018 12:15 pm by Study FindsIllinois in the NewsShare on FacebookTweetEmailImagesStudy Finds (Jan. 13) Consumers see more risk than benefit, so they 'perceive more privacy concern, and finally to avoid the advertising,' says Illinois professor Chang-Dae HamShare on FacebookTweetEmail