Illinois Featured Content

  • Paper: Surprise can be an agent of social change

    Apr 3, 2018 8:00 am by Eric WilsonResearch
    Professor Jeffrey Loewenstein. Photo by L. Brian Stauffer

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    • Professor Jeffrey Loewenstein. Photo by L. Brian Stauffer

    Surprising someone – whether it’s by a joke or via a gasp-inducing plot twist – can be a memorable experience, but it can also be an avenue to influence people