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  • Professor’s history of Coca-Cola also tells larger story of globalization

    May 6, 2019 9:45 am by Craig ChamberlainResearch
    Billboard: "Friendliest Drink On Earth," The Coca-Cola Company (1956)

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    Coca-Cola’s history is one of innovation in image-making, outsourcing and other now-common practices of global capitalism – and of adapting to challenges from those resisting its practices, says Professor Amanda Ciafone

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