Rebranding Aunt Jemima Pancake Mix to remove the racist stereotypes Jun 18, 2020 12:45 pm by The Washington PostIllinois in the News Share on Facebook Tweet Email Images The Washington Post (June 18) U of I professor Jason Chambers says the current climate made it impossible for brands to do nothing. 'You could be left with a brand that is smoldering on the heap. This moment is that big.' Share on Facebook Tweet Email